Integrations
/
HubSpot
CRM & revenue
Account context

HubSpot context for customer feedback in UserVoice

Bring the conversation back to the accounts behind customer requests. The self-serve HubSpot Connector syncs company context into UserVoice once a day, with read-only access to HubSpot.

How it connects
1
HubSpot
Company and contact context
2
UserVoice accounts
CRM context alongside the feedback
3
Your decision
Which customer needs matter most
Accounts
Context sits on UserVoice accounts
Synced fields
What the agent and MCP can read
Self-serve
Connect in Settings → Integrations

Account context for every request

01

See who is asking

Review feedback with the company context your team already keeps in HubSpot.
02

Ask questions with context

The UserVoice agent and MCP surface CRM fields synced into your UserVoice accounts, such as plan, segment and revenue.
03

Match people to accounts

UserVoice matches each person to a HubSpot contact by email, then to that contact's primary company.
A good fit for
HubSpot-based teams that want account-aware product feedback.

Use your customer feedback with HubSpot in AI workflows

Connect Claude, ChatGPT or Codex to UserVoice through the UserVoice MCP. Your assistant reads customer feedback from UserVoice with the HubSpot company fields synced into your accounts, such as plan, segment and revenue.

See how the UserVoice MCP works

Product managers

Weigh requests by the companies making them, not by vote count alone.

Rank our open ideas by the total revenue of the accounts supporting them.

Customer success

Review a company's requests before a check-in.

What has Acme asked for, and what is the status of each idea?

Marketing and revenue teams

Find the customer needs that cluster in a plan or segment.

Which ideas are most requested by accounts on our Growth plan?

Connect it yourself in three steps

Read the setup guide
1

Connect HubSpot

Open Settings → Integrations → HubSpot Connector and authorize HubSpot. The connector asks for read-only access to companies and contacts.
2

Map your fields

Map your status, revenue, plan, account type, segment and custom properties in the setup wizard.
3

Sync and check

Run a sync and compare a few known accounts before you use the data to prioritize.

Common questions

Can the UserVoice agent query HubSpot directly?

No. It uses the CRM fields already synced into your UserVoice accounts.

Does UserVoice write back to HubSpot?

No. The connector has read-only access to HubSpot and never writes back.

How do we get started?

An admin connects HubSpot in Settings → Integrations → HubSpot Connector, maps fields in the wizard and runs the first sync.

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Salesforce

Bring account status, segments and revenue into UserVoice so you can see the customers behind every request.

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Gainsight

See an account's UserVoice ideas in Customer 360 and capture new feedback during the conversation.

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MCP and AI assistants

Search feedback, inspect accounts and update ideas from Claude, ChatGPT or Codex, with your own admin permissions.

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Get clear on what matters

Get a free 30-day trial after your demo, see your own customer feedback in a real account.

Book a demo