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Product Management
|
12 MIN READ
What Is Customer-Centered New Product Development, and Why Does It Matter?
Your customers want to know your business prioritizes not only their needs but their interests and their investments in your products—and customer centricity
Product Management
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12 MIN READ
3 Major Product Management Trends for 2023
Amid economic instability, major SaaS companies like Netflix, Shopify, Groupon, and Loom have chosen to scale down their teams in order to weather an anticipated recession
Product Management
|
10 MIN READ
7 SaaS Pricing Models for 2023
Thinking about updating your SaaS product pricing? Learn about seven popular pricing options and the strategy behind them.
Product Management
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8 MIN READ
How To Use Customer Data for a Better CX
Learn how customer data can help you improve customers’ experience with your brand.
Product Management
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10 MIN READ
4 Product Design Principles for a Customer-Centric Product
Good product design exists at the intersection of UX, aesthetics, interactions, and psychology.
Product Management
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12 MIN READ
Value Hypothesis 101: A Product Manager's Guide
Humans make assumptions every day—it’s our brain’s way of making sense of the world around us, but assumptions are only valuable if they're verifiable.
Product Management
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14 MIN READ
The 11 Best Product Management and Engineering Tools We’re Using in 2023
Product Management
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10 MIN READ
How Marketing Supports Product-Led Growth
Companies that use product-led growth are twice as likely to double their year-over-year revenue compared to their sales-led counterparts.
Product Management
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10 MIN READ
How Product Management Can Work Effectively with Sales
In order to create an organization that is dynamic and responsive to the market, the relationship between product management and the sales team should
Product Management
|
10 MIN READ
How to Calculate (and Improve) Your Customer Retention Rate
According to 2021 research from McKinsey, top-performing, fast-growing SaaS companies earn median net retention rates of 120% or more—and they grow at a rate of 20% annually without adding a single new customer.
Product Management
|
10 MIN READ
The Top 4 Customer Experience Metrics to Track (+Best Practices)
Tracking customer experience metrics might not be as dramatic as criminal profiling, but it’s just as important for solving a mystery—in the case of your product, the mystery of customer opinion.
Product Management
|
8 MIN READ
How to Build a Product-Market Fit Framework in 3 Steps
Achieving measurable product-market fit (or PMF) early on is a sign of a great product, but your work is far from over.
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