Customer feedback

Collecting, analyzing, and acting on customer feedback, from surveys and in-app prompts to closing the loop.

Latest articles

March 13, 2023
12
min read

The Ultimate Guide to Product Feedback for Product Managers

The complete guide to product feedback: how to collect, analyze, and act on it so you turn everyday customer input into solutions users love.

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February 23, 2023
8
min read

6 User Engagement Strategies to Drive Product Feedback

Get more customers engaging with your product and sharing feedback. 6 strategies to lift engagement and turn it into signal that shapes the roadmap.

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December 15, 2022
12
min read

In-App User Feedback: How and Why to Capture Feedback in Your App

Capture customer feedback in the moment, inside your product. Methods, tools, and timing to collect in app feedback that ties to accounts and revenue.

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September 7, 2022
18
min read

A Complete Guide to Customer Feedback

Every product roadmap has unexpected twists and turns, but customer feedback forms the signposts that can guide you in the right direction.

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June 13, 2022
10
min read

How to Collect Customer Feedback From Your Colleagues

Your colleagues see customer problems you do not. How to collect internal feedback from coworkers and fold it into the roadmap without the noise.

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April 13, 2021
5
min read

How to get more user feedback for your B2B SaaS product

Quiet users still have opinions. How to get more user feedback for a B2B SaaS product, from in app prompts to outreach that actually gets replies.

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April 3, 2020
4
min read

How well is your customer feedback program performing?

I think it’s safe to assume the majority of product teams agree that customer feedback is a critical input for making customer-centric product decisions.

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September 7, 2019
5
min read

5 Tips for Successful Customer Feedback Surveys

Customer feedback surveys are a highly-effective method for gathering feedback to improve your product.

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September 4, 2019
7
min read

B2B Customer Feedback: Best Practices for 6 Popular Feedback Channels

Collect feedback you can act on. Best practices for capturing, organizing, and prioritizing customer feedback in B2B SaaS so it drives the roadmap.

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August 29, 2019
5
min read

7 Best Practices for Closing the Customer Feedback Loop

Close the loop so customers see their feedback shipped. A framework to acknowledge, prioritize, and follow up in a way that protects retention.

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August 1, 2018
5
min read

Surprise Insights: Coping with Unexpected Product Feedback

Surprising feedback is a signal, not noise. How to handle unexpected product feedback, separate outliers from trends, and act on what matters.

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June 5, 2017
4
min read

The Recipe for a Balanced Feedback Diet

Customers rarely agree on what they want. The recipe for a balanced feedback diet that keeps your product decisions grounded, fair, and objective.

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